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Facebook news consumers are more anti-vaccine than Fox News viewers, study finds

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Gizmodo, July 2021

Joe Biden might want to consider re-backpedaling after backpedaling his accusation that social media companies [Facebook] are “killing people” by spreading vaccine conspiracies and bunk. A new study suggests that Facebook’s news consumers are inordinately unwilling to get the covid-19 vaccine.

Facebook fired back at President Biden’s comment earlier this month with a blog post and a study from Carnegie Mellon University’s Delphi Group. It reported that, of millions of Facebook users, 85% of U.S.-based users were vaccinated or planned to get vaccinated. “President Biden’s goal was for 70% of Americans to be vaccinated by July 4,” they sniffed. “Facebook is not the reason this goal was missed.” Biden later clarified that misinformation is killing people.

But the study didn’t account for people who consume news through Facebook, potentially exposing them to its massive disinformation mill and targeting them with the content that Facebook believes will get the most engagement. The new study of that user group nudges Facebook off its high horse.

Researchers from numerous universities, specializing in various public health and political science-related fields, surveyed 20,669 people from all 50 states and D.C., between June and July 2021. They found that 25% of people who only got news from Facebook in the previous 24 hours say they won’t get vaccinated, putting it below only Newsmax (41%) and slightly above Fox (23%).

Continue reading at Gizmodo.

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