Northeastern University graduate Melissa Withers enjoys challenges, whether it’s amateur boxing or helping dozens of companies move from initial market entry to meaningful scale. In a world where venture capital seems to get all the attention, Withers founded RevUp, one of the first revenue-based funds for early stage companies.
The goal is to unlock value that is hard to unlock during traditional equity investing, says Withers, who adds that she is “deeply committed to supporting founders who build their businesses without the perks of privilege.” In return for a small percentage of a company’s revenue, RevUp invests $300,000 to $500,000 as well as strategic expertise to help founders scale from $1 million to $10 million.
